ClickFunnels VS Kajabi: What’s Best for Your Business?

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There are many differentiating factors to take into consideration in the debate between ClickFunnels VS Kajabi for online business owners. Below I have laid out an informative guide and review of the two softwares, as well as my opinion on which one is the BEST for your online business as of today. However, knowing the key factors that separate the two will allow you to make an informed decision on how to best operate in the online business climate utilizing the platform that best suits your business needs!

Want to see what my personal opinion and recommendation is? Scroll down to the bottom of the review to find out now!

Kajabi vs. ClickFunnels - Pricing & Features

It's apparent based on the pricing and features of both platforms that ClickFunnels overall delivers a much more feature-packed product right from the jump. 

ClickFunnels Pricing

ClickFunnels is priced with two different levels. The first being $97/month package and the second being a $297/month package. What must be noted, and something I covered in my last review of two similar products, is that ClickFunnels is quite expensive in comparison to other sales funnel softwares. However, it's also seen as the "premier" option in which serious business owners or aspiring entrepreneurs turn to in order to grow an online business. 

With the ClickFunnels Starter Account ($97/month option), you get:

  • Ability to create, optimize and implement up to 20 funnels
  • Up to 100 Landing Pages
  • Up to 20,000 visitors per month

The starter account should pay for itself if you know what you're doing with funnels and have some good, solid research into your plan of attack. For help with starting to make money with ClickFunnels, I will direct you to this free book and to this post I wrote recently. These should definitely help you get started with the platform and get some ROI quickly 🙂

With the ClickFunnels Etison Suite Account ($297/month option), you get:

  • Full access to Actionetics (ClickFunnels autoresponder)
  • Full access to the BackPack Affiliate System
  • Unlimited Funnels
  • Unlimited Landing Pages
  • Unlimited Traffic

This package is the end-all-be-all for internet marketers and allows you to build an entire business with both front end pages and back-end sales funnel systems utilizing ClickFunnels exclusively. What other alternatives don't provide is a streamlined way to build an entire business just utilizing the platform - which is something that definitely needs to be considered when determining your businesses' needs because you can save money on similar services that ClickFunnels covers under the Etison Suite pricing model.

Kajabi Pricing 

Kajabi comes with a bit more variability than ClickFunnels in its pricing structure. With Kajabi you can pay: $129/month, $389/month, and $899/month respectively.

Kajabi's target market overall is smaller as they are segmenting out tire-kickers and small time entrepreneurs and targeting bigger fish overall with their platform. As such, they can afford to charge more for their services. Kajabi's base plan is more expensive than ClickFunnels Starter plan because there are simply fewer businesses overall that need Kajabi as their businesses' solution. 

With the Kajabi base plan ($129/month) you get: 

  • 5 products
  • 25,000 marketing emails/month
  • 1 admin account
  • 1,000 active members
  • 25 landing pages on one site

With the Kajabi pro plan ($389/month) you get: 

  • 100 products to sell
  • 5 admin user accounts
  • 75,000 marketing emails/month
  • 10,000 active memberships
  • 3 sites
  • 100 landing pages total
  • Ability to remove Kajabi branding from your pages
  • Access to Kajabi affiliate program

Finally, with the Kajabi premium plan ($899/month) you get: 

  • An unlimited amount of sellable products
  • 150,000 marketing emails/month
  • 25 admin user accounts
  • An unlimited amount of active members
  • 10 websites
  • Unlimited landing pages
  • Everything else covered in pro plan is also included in the premium plan

Don't Forget This!

Perhaps more important than the actual platform you're choosing is your TRAFFIC that you're sending into the business. This costs a lot of money and at the start you may be unprofitable as you're learning, optimizing and testing the sales funnel utilizing the softwares that I mentioned above. 

Don't forget about this key element when designing your blueprint and determining what you want to do with you business. If you want to really figure some of this stuff out, I recommend you check out Funnel Hacks to really see how to get profitable fast with ClickFunnels (if you decide to go down that route that is)!

My Opinion and Recommendation

For people just getting started, or even very experienced entrepreneurs, I recommend utilizing the ClickFunnels platform over Kajabi.

Of course, you can utilize both seeing as they really do two separate things when you get right down to it. However, at the start all you really need is ClickFunnels to reach profitability with your business whilst also setting yourself up in the long term for future sustained profits. 

All in all, I'd say the best approach is to get your sales utilizing the ClickFunnels platform (as that's their speciality), then utilize the Kajabi platform to actually deliver the products in a meaningful and streamlined fashion towards you customers. This should create a very profitable system if done correctly 🙂

So, my next review you should check out is the ClickFunnels Vs. Shopify review that I recently posted - these two juggernauts in the IM space go head to head to see what's best for your online business!